Japan tourism sees strong recovery

After a dip in numbers following last year’s tsunami, Japan’s tourism industry is making a strong recovery.

Arrivals reached 7 million in the first eight months of this year, compared to 6.2 million in the whole of 2011, according to the Japan Tourism Agency (JTA). Hong Kong and Taiwan tourist arrivals are also increasing with strong repeat visits.

The JTA has initiated a number of strategies to ensure speedy recovery of the tourism sector, focusing efforts on drawing visitors from Southeast Asia and on maintaining its steady source markets China and South Korea.

“We have entered into an agreement with the [South] Korean government to foster people-to-people exchange by promoting non-metropolitan destinations [in Japan],” JTA commissioner, Norifumi Idee, said.

Leave Comments